Independent Representation, Built on Freedom, Honesty and Creativity.

Connecting Component Manufacturers with UK & European Electronics Companies

Goldfinch Representation Ltd provides trusted sales representation for worldwide manufacturers of PCB-level components, helping UK and European customers access world-class passive, interconnect and electromechanical solutions.

About Goldfinch Representation Ltd

Based in the UK and ERA registered, Goldfinch Representation Ltd acts as a bridge between innovative component suppliers and electronics manufacturers across the UK and Europe. With strong industry expertise and a growing partner network, Goldfinch ensures customers get reliable access to high-quality parts, technical knowledge, and responsive support.

ERA - Electronic Representatives Association

ERA Registered Member

Electronic Representatives Association

Our Values

Business built on more than supply chains

Freedom

Independent thinking and global reach

Honesty

Transparent, trusted communication

Creativity

Fresh approaches to building relationships

Positivity

Turning opportunities into success stories

Virtue

Acting with integrity in every partnership

European Goldfinch
“The goldfinch is known as a symbol of connection and community – a bright, social bird that brings energy wherever it goes. It reflects my own personality in sales: connecting people, creating relationships, and sparking opportunities.”

Our Principals

Proudly representing innovative manufacturers across the electronics industry

KDK Logo

KDK

KDK is located in Nagasaki, Japan and has more than 40 years’ experience in the Quartz Industry, providing various types of devices all over the world. All products are originally developed in Japan, with factory operations in China supporting competitive production that satisfies Japanese Quality standards.

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PranaGraf Logo

PRANAGRAF

PranaGraf Materials & Technologies is based in India and has multiple technologies for manufacturing specialty downstream natural graphite products like High Purity Graphite, Expandable Graphite, Micronized Graphite, Spherical Graphite, Graphene and Composites. PranaGraf is one of the very few Ex-China producers of these niche products.

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SSO Logo

SOLID STATE OPTRONICS

Solid State Optronics (SSO) was founded in 1982 in San Jose, California. SSO develops proprietary Solid State Relay (SSR) technologies with innovative 5-component architecture for high-performance switching applications across multiple industries.

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Elite Battery Systems Logo

ELITE BATTERY SYSTEMS

Elite Battery Systems delivers high-performance modular battery solutions built for flexibility and reliability in demanding applications. EBS customised battery systems are designed to meet specific needs at a cost-effective rate.

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YOK Energy Logo

YOK ENERGY

YOK Energy are more than just a supplier; they are a partner in innovation. With a core team boasting over 30 years of battery industry experience, they design and deliver custom battery cells and packs that help customers succeed.

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Interested in partnership?We're always looking to work with innovative component manufacturers.

Our Core Services

Comprehensive representation services that bridge component manufacturers with UK & European markets

Local Trusted Partner

Your local face for component manufacturers, bridging time zones, regulations, and customer expectations across UK & Europe.

Market Intelligence

Providing sales & marketing feedback, spotting trends, helping adapt products and messaging for UK/EU markets.

Multi-Line Portfolio

Complementary, non-competing component ranges allowing customers to source more from one trusted place.

Technical Expertise

Product specification support, helping engineers select components, balancing spec, cost, availability and performance.

Sales Channel Development

Adopting a research, interview and recommend philosophy to strengthen UK & EU distribution or representation footprints.

After-Sales Support

Comprehensive support with troubleshooting, supply continuity, returns and quality issue resolution.

Faster Market Entry

Leveraging existing relationships and local market knowledge for rapid scaling without building in-house teams.

Cost-Effective Solution

Retainer and/or Commission-based model with existing infrastructure, more cost-effective than direct office setup.

Our Role: What We Do

As manufacturers' representatives, we provide comprehensive sales support, market entry assistance, and customer liaison services

Local Presence

Acting as your trusted local face for worldwide component manufacturers, bridging time zones, understanding regulations, and managing customer expectations across UK & Europe.

Market Entry

Leveraging existing relationships and local market knowledge to enable faster market penetration without the need for direct office setup.

Technical Assistance

Providing product specification support, helping engineers select components, and matching specifications with cost, availability, and performance.

Customer Liaison

Building strong relationships with customers, providing training and demonstrations, and ensuring ongoing support throughout the product lifecycle.

Market Intelligence

Providing valuable sales and marketing feedback, spotting trends, and helping manufacturers adapt their offerings for UK and European markets.

Supply Chain Support

Ensuring supply continuity, handling after-sales support, troubleshooting issues, and managing returns for complete customer satisfaction.

Component Categories We Represent

From thermal solutions to electromechanical components, we provide comprehensive representation across all major PCB-level component categories

Thermal

Interconnect

Passive

Electromechanical

Industries We Serve

From aerospace to building & construction, we provide specialised component representation across diverse technology sectors

Aerospace & Defence

High-reliability components for mission-critical applications and defense systems

Automotive & EV

Thermal management and control systems for next-generation vehicles and charging infrastructure.

Consumer Electronics

Miniaturized components for smartphones, wearables, and smart home devices

Industrial & IoT

Ruggedized sensors and connectivity solutions for Industrial applications.

Medical Devices

Biocompatible and precision components for diagnostic and therapeutic equipment

Building & Construction

Specialist additives to improve thermal, electrical and fire-retardant properties.

Why Work With Goldfinch

ERA Logo

ERA Registered

For credibility and trust

Strong Ties

To established component manufacturers.

Local Support

In the UK and Europe

Streamline Supply Chain

Helping customers optimise procurement

Frequently Asked Questions

Common questions about our representation services

Insights from the Industry

Stay informed with the latest trends, technologies, and market insights from the electronics components industry

Featured Article

Market Trends in Component Manufacturing

Exploring the latest developments in US component manufacturing and their impact on European markets...

Coming Soon5 min read

Industry Insight

The Future of EV Component Supply

How electric vehicle growth is reshaping component demand and supply chain strategies across the Atlantic...

Coming Soon7 min read

Technical Guide

Navigating Component Compliance

Understanding regulatory requirements when bringing US components to European markets...

Coming Soon6 min read

Stay updated with industry insights and expert analysis from our news and insights team

View All Articles

Ready to connect with Passive, Interconnect & Electromechanical component manufacturers?

Contact Goldfinch Representation Ltd today to discover how we can streamline your supply chain